Posted on 29th October 2013 by Eric Perera
If you've heard your staff say 'stylists are not salespeople!', Shortcuts sales expert Eric Perera has some great tips on how you can turn that around. There's an inner salesperson in all of us, here's how to find yours.
Posted on 23rd October 2013 by Debbie Miller
Hate it when your clients buy professional beauty products from the drugstore down the street instead of your salon? Here's the easiest way to protect your business, and your future revenue, from this unfortunate trend known as diversion.
Posted on 9th October 2013 by Eric Perera
Communicating promotions successfully often comes down to the execution. Here are a few key pointers on how to make sure you are sending the right messages to the right people at the right time.
Posted on 4th October 2013 by Madeline Maguire
Like any successful relationship, the one you have with your clients needs attention and love if you want it to prosper. In timing with the upcoming release of our new Loyalty feature, find out what loyalty means to your business.