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Paul Rose

Paul Rose

about the author

Paul has over 15 years' marketing experience working in different industries, with particular emphasis on using data to create measurable campaigns. Joining the Shortcuts UK team in 2009, Paul executes a variety of marketing strategies throughout the UK & Ireland.



Online mistakes you might not know you’re making

Posted on 9th July 2015 by Paul Rose

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Creating a great online presence might not be at the top of your to-do list, but perhaps it should be. It's easier than you think – as long as you avoid these common mistakes.

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Your front desk superstar

Posted on 3rd February 2015 by Paul Rose

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I’m the hostess with the mostest, the front-of-house superstar whom everyone relies on to keep the wheels of the business turning. I run the reception desk like a well-oiled machine, and am always conscious that this is where the client experience begins...

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Should you be exposing yourself more?

Posted on 5th November 2014 by Paul Rose

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When it comes to your business – of course you should! The best way to attract new clients is to expose yourself as much as you can – and the mylocalsalon booking directory is the ideal way to do it. Designed to work hand-in-hand with Shortcuts' online booking technology, mylocalsalon gives you the power to let new clients find you and book appointments in real-time.

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